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THIS IS A GENERATIONAL MOMENT TO START A COMPANY AND STEAL MARKET SHARE FROM BILLION-DOLLAR INCUMBENTS
most billion-dollar companies are "adding AI" the same way blockbuster "added streaming." slowly. defensively. committee-approved baby steps while the world changes around them. (
here's how you steal their market share from billion dollar incumbents:
build AI-first everything.
AI-native products that couldn't exist without language models at their core.
the opportunities are everywhere:
1. vertical AI agents: pick a job title. insurance underwriter. freight broker. customer success manager. build AI that IS that person. commercial insurance software costs $30k/year and brokers still review policies manually. AI-first version: upload policy, get gaps in 30 seconds. the AI is the underwriter.
2. CLI-first tools: developers are living in the terminal with AI. cursor and aider changed everything. what other workflows belong in the command line? AI-powered database management. infrastructure automation. deployment tools. the entire devops stack rebuilt for engineers who think in prompts.
3. AI-native SaaS: don't add chatbots to old interfaces. rebuild the entire product assuming AI exists. expense software where receipts explain themselves. CRMs where meeting notes write themselves. project management where tasks assign themselves.
4. distribution as a moat: build the audience, brand, or community that becomes the gateway to AI for specific industries. own the youtube channel teaching realtors to use AI. build the newsletter showing lawyers AI workflows. create the community where dentists share AI automations. the models are commoditized. distribution isn't.
the incumbents can't do any of this. they're stuck adding "AI-powered insights" to software designed when obama was president. note: @meetLCA helps companies go AI-first in a tasteful way)
meanwhile, entire boring industries don't even know what's happening in AI. insurance companies think claude is a guy from montreal. logistics firms route everything through excel. your doctor office has a fax machine
framework for thinking about where opportunities could exist:
1. find anywhere humans are basically expensive routers. moving data. matching patterns. following decision trees. that's where AI-first wins.
2. price at 70% of the incumbent. be 10x better AND cheaper. impossible to ignore.
3. start with power users who've already hacked together solutions. they get it immediately. everyone else follows them.
4. 1% of any market equals generational wealth. pick boring b2b. pick massive TAM. pick workflows that make people want to quit.
note: you can use @ideabrowser for validated startup ideas, painpoints, and prompts to build your idea
the prime window is 12-18 months. eventually incumbents will all be AI-first in the same way that desktop companies became mobile-first eventually. And it will be harder to compete.
now's the models are good enough so you can actually build on top of them to create insane value for customers.
the moment to steal market share from billion dollar giants has never been more in reach.
90% of the incumbents are still sleeping. how much market share will you steal before they wake up?
you can find startup ideas, trends and prompts to build it in your fav product (cursor, bolt, lovable, v0 etc) at
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